Brendon Burchard

The original impetus for this deep collaboration with Brendon Burchard was to achieve optimal mobile-friendliness. With the skyrocketing growth of site visitors coming from mobile devices, he knew that it was time to rebuild what was originally an HTML tables website. Because Brendon is constantly “in the code” of his marketing systems and pages, he needed to retain accessibility. Since he has always been a prolific content creator, WordPress was the obvious choice. Highly intuitive, drag-and-drop page creation, and ultimate flexibility to shape around Brendon’s massive vision.

Since then, we’ve completely recoded and lightly redesigned Brendon’s WordPress theme for its transition to the new domain: Brendon.com. We continue adding layers of sophisticated tools that help Brendon and his team quickly deploy his YouTube and podcast episodes.

Brendon’s blog was originally hosted on Tumblr, a relatively rigid micro-blogging platform that would prevent us from building out a custom feature list. Brendon.com today leverages what WordPress does better than any other content management system on the planet — blogging — while giving us infinite flexibility for enhancing the content operators’ lives and integrating marketing tools that build the email list.

You’ll notice several custom list-building tools integrated into the backend of this WordPress. These make it easy to create, deploy, and distribute global and/or page-specific opt-in CTAs. We’ve also implemented a powerful promo video from Travis Shields of Shields Films in the home page masthead, which sets the stage beautifully for what Brendon is all about.

Brendon Burchard is one of the world’s best content creators and most inspirational leaders in the personal development industry. We’re extremely proud to play a small part in his message proliferation. And we’re grateful that our work with Brendon has allowed us beautiful opportunities to work with Jeff Walker, Rebecca Rosen, Dr. Hyman, Joe Polish, the I Love Marketing show, and so many other powerhouse experts!